Marketing Coordinator

Time Warner is the world?s leading media company. With an array of world-class brands and the best corporate and divisional management Time Warner Cable is helping transform the global information and entertainment landscape.

The North Texas Division of Time Warner Cable is headquartered in Irving, Texas. Our cables pass over 1 million homes with many upgrades projected over the next eighteen month to provide digital cable, high-speed cable modem and digital phone services. The system provides communications to more than 500,000 customers.

Position: Marketing Coordinator (3 positions)


The primary purpose of this position is to assist the Senior Director, Marketing Operations in the planning and execution of marketing programs for high-speed data, digital phone and bundle products.

MAJOR DUTIES AND RESPONSIBILITIES

ESSENTIAL FUNCTIONS:

1. Assists in developing and implementing marketing strategies and plans for video, HSD, digital phone and direct sales (acquisition and retention).

2. Assist in the communication of video, high-speed data, digital phone, outbound telemarketing and direct sales campaign information to all employees.

3. Assist with advertising functions for various publications including conception, proofing, and implementation; ensuring all employees are aware of all advertising.

4. Organizes and monitors cross-channel promotions (Public Affairs, Pay-Per-View/On Demand, Road Runner and Marketing) and other advertising.

5. Develops and assists in the implementation of marketing campaigns of all products as instructed, including direct mail, bill inserts, radio, television, telemarketing, direct sales and advertisements, including but not limited to video, HSD and Digital Phone.

6. Orders promotional materials from programming suppliers.

7. Assists with advertising and promotional media campaigns.

8. Interacts with Supervisors and employees to ensure Quality Assurance customer contact call for video, high-speed data and other customer service surveys

9. Writes, coordinates, edits and manages monthly audio on hold project.

10. Cable Guide ? designs monthly layout, ads and works with Tribune to proof and approve.

11. Orders check requests and discount codes as necessary for the implementation of marketing campaigns.

12. Tracks completion rate or promotional media campaigns.

13. Develop and maintain Vantage queries for direct mail acquisition campaigns for video, HSD, digital phone for all marketing campaigns

14. Keep track of all marketing materials for front payment counter, reception and other sales area.

15. Assists with the clerical, accounting and co-op procedures associated with marketing.

16. Develop and maintain queries for CSSR and DSR sales incentives. Run daily, weekly and monthly queries and reports for payment of Pay-Per-View and Video On Demand invoices.

17. Assist in the preparation for Special Events and Projects for Marketing

18. Assists in developing implementation of procedures for the launch of new products.

19. Assist with Internet and Intranet proofs for rollout and accuracy of campaign materials.

20. Performs other duties as assigned

EDUCATION/EXPERIENCE

High school diploma or equivalent work experience. Some college-level training in a related field of business is desirable.

SPECIAL SKILLS, KNOWLEDGE AND ABILITIES:
1. Use of computer and telephone
2. Must have good, persuasive verbal and written communication skills.
3. Excellent proofing and editing skills.
4. Knowledge of sales, supervision, evaluation methods and office procedures.
5. Working knowledge of cable industry.
6. Ability to organize, prioritize, meet deadlines and perform assigned duties with no supervision.
7. Ability to use standard office equipment, including computers, fax machines, copiers, etc.

WORKING CONDITIONS

MATERIALS AND EQUIPMENT USED:
1. Personal computer and printer
2. Calculator
3. Copy machine
4. Fax machine
5. Various office computer supplies: floppy disks, computers, papers, ribbon, etc.

PHYSICAL REQUIREMENTS OF JOB:
1. Sitting for long periods of time.
2. Typing and reading on a computer.
3. Communicating in person, via telephone and through correspondence.
Time Warner offers an excellent benefits package, including: Health and Dental insurance, Vacation, 401K, Pension Plan, Short/Long Term Disability, EAP, Flexible Spending Account Program, Educational Assistance, Credit Union, Direct Deposit and complimentary Cable service.


Please apply online at the following link:  http://www.timewarner.com/corp/careers/jobtools_us/search_tp.html?partnerid=391&siteid=5161&codes=NMOB,65123BR For a complete listing of all Time Warner Cable jobs and to apply on line visit us at www.timewarnercable.com


Time Warner Cable is proud to be an equal opportunity employer, M/F/D/V.