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 Assistant Manager - Market Analysis

Details
Country: USA
Location: TX Dallas
Total applied: 3

Assistant Manager - Market Analysis

Centex Homes is one of the nation's leading and largest homebuilders. Operating in over 90 markets in 25 states, we built over 33,000 homes last year, have completed approximately 400,000 homes to date, and are continuing to grow at a rapid pace. Leading brands of Centex Homes, Fox & Jacobs, and Centex Destination Properties, allow our company to provide homebuilders a tremendous amount of experience, buying power, and value.

Centex Corporation, our parent company, is the only company to rank among the top 10 U.S. Home Builders for more than 30 consecutive years. We consistently rank as the No. 1 most admired company in our industry, according to FORTUNE magazine and were one of the top 5 on the Builder 100 list of America's largest home builders for 2004.

Reporting to the Strategy Director ' Marketing, the Assistant Manager ' Market Analysis is responsible for securing and interpreting data from a variety of sources to support projects assigned by the Strategy Director, and writing/presenting summaries of findings and preparing other deliverables that rely on this information. Data sources include a broad range of syndicated data as well as proprietary primary research and internal operating data available in a variety of formats and accessed through a variety of reporting tools.

1) What are the major objectives or outcomes to be accomplished by the person in this job?

o Provide comprehensive analytic support to the Strategy Director. This includes both preparation and presentation of quantitative analysis and written summarization of findings and implications.
o Key activities and deliverables to which this position is a major contributor include:
o Preliminary assessment of land acquisition delivered to a cross-functional team
o Formal land acquisition packages submitted to the Executive Vice President
o Product development scripts impacting both home design and community development.
o Brand positioning and community visioning statements
o Analysis of price points and market depth for existing and prospective communities
o Competitive Assessment to support pricing analysis and guide selection of product specifications
o Ad hoc projects supporting all aspects of the marketing mix.

2) What are the most frequent and most essential work activities in this job?

o Clarify assigned project objectives and determine data requirements to meet objective
o Access syndicated data sources to acquire data for analysis
o Access primary research or operating data sources to acquire data for analysis
o Analyze data and interpret results as required to fulfill project objective.
o Prepare deliverables based on analysis in specified form (narrative document or presentation format)
o Identify opportunities to automate or streamline activities and improve insight generation and delivery.

3) What people and how many are managed by the person in this job?
None

4) What are the primary people contacts in this job? (With whom? What purpose? How often?)
o Strategy Director ' Daily (project assignment, direction and delivery)
o Other Marketing Team Staff - Daily (source of data, guidance, information)
o Land Acquisition Team ' Almost Daily (collect information, present results)
o Construction Services ' Occasional (collect information, present results)
o Sales ' Occasional (implementation strategies and seek feedback)

5) What behavioral traits, attitudes and skills are required?

o Ability to understand the structure and limitations of syndicated data sources and select appropriate data for analysis for each project.
o Ability to prepare complex deliverables in clear formats that are error-free.
o Ability to assess and compare data from multiple sources and prepare a written summary that provides a well-supported interpretation of the data.
o Persistence in following through tasks to completion
o Team-focused and customer service-oriented approach enabling the candidate to partner effectively with other Functions.

6) What are the toughest parts of this job on a day-to-day basis?

o Following through to produce accurate deliverables on a timely basis.
o Flexibility to adapt to changing requirements when warranted by new information
o Managing, organizing and prioritizing multiple projects
o Partnering with team members in other Functions to collect or share critical information

8) What are the compensations?

o Market competitive salary, comprehensive benefits.

9) What leadership style will be used to manage the individual in this position?

o The successful candidate will be provided with task assignments by the Strategy Director on a daily or weekly basis, and must be able to prioritize and drive assigned projects to completion.

1) What are the prerequisites for employment? (Education, prior experience, etc.)

o Bachelor's degree ' ideally in a field that demonstrates analytic proficiency.
o One to three years successful experience in Market Research or a discipline exhibiting similar data collection, analysis and reporting requirements.
o Experience in a consumer-focused industry such as home-building, retail, restaurant, or packaged goods.
o Strong computer skills
o Highly skilled in MS Office applications (Excel, Powerpoint, Word)
o Experience accessing and interpreting at least one syndicated data source through a proprietary desktop or online application provided by the data vendor:
 Examples would include but are NOT limited to any of the following:
' ACNielsen, IRI (packaged goods)
' MetroStudy, MLS (home building)
o Familiarity with advanced analytic and database tools (e.g., GIS, SPSS, MS Access) could be a plus.
o Well-organized and very attentive to detail ' in both data and presentation

- Apply for Assistant Manager - Market Analysis

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