Director, Member Marketing

Organization: Visa U.S.A. IncRelocation Assistance: Open 

RESPONSIBILITITIES: Lead the development and delivery of integrated marketing strategies and plans for Visa's top Member Banks. Accountable for providing consulting that encompasses all Visa products and services including debit, credit, and small business, commercial and prepaid. Must foster strong working relationships with key internal and external stakeholders. Serves as the primary strategic marketing partner and marketing point of contact for Visa Sales and Member Banks, providing day-to-day integration and coordination of programs. Prioritizes projects and assures the judicious use of resources. Works on budgeting, planning and financial strategy including project return on investment. This position is responsible for developing and managing productive, effective and collaborative relationships internally and externally. Works with Marketing Communications to develop strategic briefs to ensure programs are on strategy and budget. Assembles and leads cross functional project teams.  Secondary job responsibilities:  Monitors competitive developments and best-in-class solutions to ensure their consistent and effective use in meeting both Visa and Member Bank business objectives.


 


REQUIREMENTS:  Requires a minimum of 8+ years of progressive marketing experience. Four-year college degree required. MBA preferred. Demonstrated track record of leading/developing marketing strategies, plans and programs with measurable business results. Marketing consulting and/or financial services industry experience is preferred. The candidate must demonstrate strong client relationship skills, have strong strategic leadership skills, be well organized, & possess excellent interpersonal skills with strong written and verbal communications skills. Experience within loyalty, partnership or affinity marketing a plus. 30%+ travel. 




REF: CAAR160421