Director, Online Advertising--SportingNews.com

Sporting News is a national leader in sports information and entertainment, reaching some 20 million fans weekly.  Positioned as the ?Experts? Choice,? SN?s content is available through its own successful website (SportingNews.com) and on other leading websites, including MSNBC, MLB.com, Rivals.com  and Yahoo! Sports.  Content is also provided through our weekly magazine, a radio network (Sporting News Radio) and owned and operated stations.  Additionally, the company is the category-leading sports book publisher.

 

Position Summary:

Responsible for the development and growth of online ad revenue through assigned clients and by working with Sporting News print and radio sales executives (offline sales) to generate new client additions for our products.  Also responsible for building the company's sales reach in the online market.

 

Essential Job Functions:Manage all aspects of assigned accounts in partnership with the Sporting NewsMake certain that all outstanding issues affecting clients are properly coordinated, including technical, support and billing questionsParticipate in cross platform sales pitches to agencies and direct clientsMaintain relationships with key decision makers, principal business and technical people Develop and execute on a comprehensive online ad sales plan Manage contract renewals, including notification, proposal, negotiation and acceptanceVisit/speak with all clients on a regular basis for account reviewsComplete written monthly updates of client activity:  risks and potentialThoroughly understands and significantly influences the client?s decision-making process and leads the customers to positive decisions on sales proposalsProvide comprehensive product demonstrations for all new and existing clients and other company sales executivesAct as liaison with site management, including feedback on competition, technical trends, and market requirementsAttend trade shows as requested by managementRegularly update SN sales team on online trends, issues, and business opportunitiesMaintain expertise in SN products Understand and explain new SN Products to existing clients and offline sales executives to maximize opportunities and new client additions

 

Requirements:Strong analytical skills with outstanding verbal and written communication skillsAbility to handle multiple priorities, projects and relationships simultaneously in a fast paced environmentStrong presentation skills and ability to develop dynamic marketing campaignsMinimum of 3 years sales experience in the online industry with a strong knowledge of the sports market, preferably in the areas of fantasy sports, football, baseball, and publishingKnowledge and experience of the Radio and/or Magazine market a plusMust have understanding of methods used to develop, serve and maintain online content (design, information architecture, web development, networking and database technologies)Demonstrates ability to cultivate and grow relationships within the media community

 

Sporting News is an Equal Opportunity Employer

 

Contact Info:

All qualified candidates are encouraged to submit their resume and cover letter to

OnlineSalesMgr@sportingnews.com . Please list your full name as the subject line of the email.

 

or via US Mail: Online Sales Manager

Sporting News

475 Park Avenue South, 27th Floor

New York, NY  10016