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 EVENTS MARKETING MANAGER

Details
Country: USA
Location: MI Detroit
Total applied: 0

Job Status: Full Time

EVENTS MARKETING MANAGER

Compuware Corporation is a leading worldwide provider of software products and professional services. Our continued success depends on our employees --a diverse employee population with a set of key attributes that is common to every individual. Our business objectives and guiding principles create a common bond of trust among our employees that serves as the foundation for teamwork and the Compuware culture. If you have the (communication, organization and problem solving abilities) and a strong desire to succeed, you owe it to yourself to see what Compuware can offer you.

Position Summary: The Events Marketing Manager is responsible for the planning and execution of event programs in North America and management for the event staff. Events may include industry trade shows, regional conferences and seminars, executive and hospitality events, customer meetings, corporate visits and webinars.

Primary Roles/Responsibilities:

* Develop event programs to meet marketing and sales objectives.
* Work with Field Marketing Managers to develop and deliver event strategy, materials, communications and measurement.?
* Direct event staff on all aspects of event planning and execution including research, budgets, vendor negotiations, site selection, event deliverables, speaker arrangements, logistics, communications, audience acquisition, staffing, and lead management.
* Manage exhibit house and other vendor relationships.
* Manage event staff, allocate resources and prioritize activities.
* Travel as required.
* Translate business objectives into events programs.
* Identify and evaluate marketing opportunities.
* Create a marketing event program plan.

Required Skills/Competencies:

* Event experience with an enterprise technology or services company.
* Knowledge of the technology industry trade shows and conferences.
* Budget planning and management experience.
* Knowledge of Compuware products and services.
* Ability to direct multiple groups involved in event planning and execution.
* Excellent written and verbal communications skills and strong presentation skills.
* Ability to handle multiple tasks/projects concurrently.
* Willingness to travel.


Company Information

Compuware Corporation (NASDAQ: CPWR) maximizes the value IT brings to the business by helping CIOs more effectively manage the business of IT. Compuware solutions accelerate the development, improve the quality and enhance the performance of critical business systems while enabling CIOs to align and govern the entire IT portfolio, increasing efficiency, cost control and employee productivity throughout the IT organization. Founded in 1973, Compuware serves the world's leading IT organizations, including more than 90 percent of the Fortune 100 companies. Learn more about Compuware at http://www.compuware.com

Benefit Information

Compuware encourages and rewards individual contributions and aggressively invests in training and technologies to give people the power to move themselves, and the business, forward. We'll recognize your achievements with an excellent compensation and benefits package.

Compuware is an Equal Opportunity Employer

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