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Group Mgr, Marketing
| Details |
Country: USA
Location: FL Ft. Lauderdale
Total applied: 9
Job Status: Full Time
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Group Mgr, Marketing
Baxter International Inc., assists healthcare professionals and their patients with the treatment of complex medical conditions, including cancer, hemophilia, immune disorders, kidney disease and trauma. The company applies its expertise in medical devices, pharmaceuticals and biotechnology to make a meaningful difference in patients' lives.
Supporting Latin America countries in the establishment, direction, and implementation of business strategies and program/product marketing activities for Baxter's ACCO/BioPharma Solutions. Includes marketing of current products and working in conjunction with Global marketing in the development of new products into the portfolio according to region needs. As part of the LA Marketing team, job includes working closely with local marketing teams, and with regional supporting areas as Regulatory, Business Planning, Technical Service, Medical Affairs and customer service teams.
Responsibilities include:
Joint P&L accountability with local business leaders on a franchise in excess of $70M, focus on improving and sustain profitable sales growth. Contributes to identify growth opportunities ( in terms of products, customer segments and countries)
Support the countries in the execution of Operating and Strategic Plans and Marketing programs
Coordinates regional budget, operating plan, long run process and business projections for ACCO/BioPharma
Leverage local marketing programs. Coordinates regional conventions and medical affairs
Review/approve anesthesia hardware investment projects. Work closely w functional areas such as finance and supply chain.
Directly responsible for leading major regional projects in the ACCO/BioPharma area. Coordinates w regional functions, local sales & marketing teams and Global business contacts
Drive initiatives to understand market characteristics, develop communication plans, competitive intelligence/data, brand management support and promotional strategies.
Working closely with Global team for future pipeline products and lead the WWPP process. Provide R&D guidance in terms of product development, registration guidelines and portfolio management.
Interact with Global Marketing teams to communicate Latin America's market conditions, strategies and needs and effectively leverage and adopt best worldwide practices and tools
Qualifications
BBA in Business or Marketing is required. MBA and/or post bachelor degrees strongly preferred.
Have 5 years of experience in product/regional marketing role and significant experience in the Latin America geographic area ( preferably including Mexico, Colombia, Puerto Rico and Brazil ).
Proven ability to drive projects from planning thru execution.
Strong leadership skills with proven ability to work in a matrix environment.
Strong analytical and relationship management skills.
Demonstrated competency combining business/marketing knowledge with innovative thinking in order to achieve results.
Bilingual (English/Spanish) and medical device/pharmaceutical experience preferred.
As a global leader dedicated to building the best team in health care, Baxter offers competitive compensation and full benefits.
To view other opportunities at Baxter, please visit our Careers@Baxter site. EOE M/F/D/V
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