Hockey Marketing Manager (PR and POP)

Sports - they're a lot more than just fun and games to us. At Easton-Bell Sports., we take pride in delivering the highest quality sporting goods to players around the world. Headquartered in Van Nuys, CA (with international facilities in Canada and Mexico), we're a leading designer, manufacturer, and supplier of innovative sporting equipment for a variety of markets, including baseball, softball, hockey and bicycling. Currently, we are seeking a highly motivated team player who is results oriented for the following position

 

Hockey Marketing Manager (PR and POP)

 

Education:

 BA or BS Degree in Marketing or Marketing Communications is a preferable.

 3 - 5 years marketing experience required.

 Intimate knowledge of hockey and athletics is essential

 

 

Responsibilities:

 Interface with Promotions group, Product Managers to fine tune PR messages for distribution

 Interact with Advertising Agency to maintain proper regional ad insertion execution.

 Coordinate quarterly advertising review to confirm focus of Easton message(s)

 Facilitate and Track Advertising Insertion Schedule

 Create Monthly ?Easton Hockey Update? for company news letter.

 Create a program to drive the determined ?Easton Message? directly to the consumer via direct email or web messaging.

 Coordinate product photography for annual hockey product catalog.

 Coordinate catalog bullet point and Product F&B info for insertion and translation

 Administrate Hockey Trade Show efforts and presence

 Administrate Hockey Web Presence

 Coordinate Product Support / In-Store POP programs

 Track monthly product sample and testing expenses

 Coordinate Marketing ?Look and Feel? for Product Launch and Sales Meetings

 Coordinate and Administer Grass Roots Efforts

 

Easton-Bell is proud to be an Equal Opportunity Employer. As part of Easton Sports employment process, candidates will be required to complete a satisfactory background check, prior to an offer being extended.  These background checks may include but not limited to: Prior Employment Verification, Education Verification, Social Security Trace, Criminal Background and/or Motor Vehicle Records.