Interactive Marketing Strategic Consultant

Our Client, a leading interactive agency, is looking for a seasoned interactive strategist to provide leadership on a 3-4 month engagement designed to identify a major consumer service company's business, brand and customer goals, and define strategic web solutions that contribute to measurably solving business problems. The Strategist will work closely with an Experience Architect and creative team to translate strategy into actionable creative direction and implementation plans.



You will organize and conduct discovery research and stakeholder interviews, conduct competitive analysis, audit existing web marketing efforts, lead consensus workshops, develop a strategic blueprint, prepare business cases and define ROI metrics, and work with the client and internal team to identify and prioritize appropriate and feasible interactive solutions that engage users and drive customer acquisition, conversion and retention.


You are dynamic leader who is able to inspire client confidence and earn the trust and respect of team members. You have effectively lead strategic engagements for large-scale web initiatives, are passionate about solving problems, and can clearly communicate complex problems and solutions verbally, visually and in writing.


While this assignment is 3-4 months, there is a chance for project work on other projects or a full-time position.


About Aquent

 



We help companies build internal capacity to execute marketing and communications initiatives through staffing, consulting, and technology services.



Aquent Talent is a Marketing and Creative Services staffing firm that helps clients create scalable workforces to meet changing business demands.



Aquent Solutions improves processes for marketing organizations, bringing order and control to vital Creative Services functions.



Aquent Technologies helps organizations use technology to improve brand consistency, increase speed to market, and boost efficiency.



Aquent serves businesses in more than sixty cities throughout the world. Visit our website at