Manager – Research and Analysis

: 
Will be responsible for developing and launching ongoing research programs to identify, target and size future market, community, customer and product opportunities.  The individual will work collaboratively and cross-functionally to identify the need for, define and implement primary and secondary research programs as well as provide data analysis from internal and external sources

 

Position Responsibilities:

* Identify, develop, design,  manage, analyze and report out on research projects  including segment and market research
* Conduct competitive tracking research and analysis to identify key competitors, key strategies and results
* Participate in new market analysis (including market sizing and competitive analysis) and provide specific market/community/segment recommendations
* Track, report and analyze industry (pricing, product, competition) trends as well as economic trends impacting our industry, markets and business
* Interpret existing data, design appropriate measurements and provide insight to improve key metrics (sales, customer satisfaction, build time, etc.) and make actionable recommendations for improvement
* Participate in annual business planning as well as the development of long term business strategies
* Establish and manage annual research budget


Qualifications

* Bachelor?s degree in marketing, business administration, statistics or other related field, MBA preferred
* Experience in homebuilding industry preferred
* Minimum 5 - 7 years research and analysis experience
* Demonstrated track record in positively contributing to a company?s growth through the use of strong market research and data analysis skills
* Strong project management skills
* Ability to define problem/opportunity, collect data, establish facts and draw valid conclusions
* Ability to manipulate and interpret a variety of data and secondary research
* Experience working with statistical software such as SAS and/or SPSS and database management
* Strategic thinker with strong leadership skills
* Excellent verbal and written communication skills
* Proficient in computer skills, including Word, Excel, MS Access and PowerPoint