Market Intelligence Manager

Our client is currently seeking a Market Intelligence Manager for their growing Market Research team. The ideal candidate will have a thorough understanding of primary research and be customer focused. Specific responsibilities include managing consumer information, transforming market research data into clear marketing recommendations, developing appropriate research designs, planning and executing market research projects, presentation of findings, and driving the consumer perspective into all aspects of the brand's decision making process. The ideal candidate will have prior experience providing strategic insight on a variety of globally recognized brands.

 

Client Description:

Globally recognized CPG company.

 

Requirements:
- Bachelor's degree in Marketing, Economics, Psychology, or Statistics.
- MBA highly preferred.
- 5 years of solid marketing research experience in a top tier consumer goods company.
- Primary, custom research experience required, thorough understanding of focus groups, test markets, segmentation, ad testing, etc.
- Strong project management experience.
- Solid interpersonal and communications skills.