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 Marketing Customer Retention Manager

Details
Country: USA
Location: CO Colorado Springs
Total applied: 23

Relevant Work Experience: 7+ to 10 Years
Career Level: Manager (Manager/Supervisor of Staff)
Education Level: Bachelor's Degree
Job Type: Employee
Job Status: Full Time
Job Shift: First Shift (Day)
Salary: From 75,000.00 to 100,000.00 USD per year

Marketing Customer Retention Manager

Checks Unlimited is a progressive provider of quality, value-priced, direct-mail checks and accessories focused on building customer loyalty and trust. Checks Unlimited is a subsidiary of Deluxe Corporation (NYSE: DLX), a Fortune 1000 company with a track record of innovation, leadership, and value-added services. We believe in hiring the best: those who take pride in their work and love to keep learning and expanding their skills. At Checks Unlimited you will be strongly encouraged to develop your skills through experience and education. But life isn?t just about work, and we know that. Our time off package demonstrates we recognize the need to balance your career and life. Check us out at: http://www.checksunlimited.com

MARKETING CUSTOMER RETENTION MANAGER

This position directs growth within the personal check brands by creating, executing, and overseeing marketing and customer retention strategies to capitalize on the uniqueness of each brand and its product line, the associated customer demographics, collateral materials, and overall customer loyalty.Develops and maintains Marketing customer retention, research, and product planning staff by selecting, directing, developing, evaluating, and coaching staff.Directs retention activities by developing, implementing, and overseeing promotional and pricing aspects of all customer retention efforts for the phone, internet, and mail channels including planning, developing, and executing collateral materials for personal check marketing programs and providing direction to the promotional planning, creative, and production teams.Provides strategic direction to maximize contribution and lifetime value from telemarketing efforts by setting direction for the development, testing, training, and implementation of promotional offers and scripting in collaboration with the Contact Center.Develops strategies to maximize existing customer relationships by executing customer retention strategies including research on customer satisfaction, buying trends, pricing opportunities, and expanding purchasing touch points; executing loyalty programs; planning customer contact and communications; and partnering with other departments to ensure maximization of customer retention and customer experience. Manages all marketing reorder expense dollars, programs, and tests and determines profitable promotional direction by requesting and evaluating all pre and post analyses, lifetime value model criteria, and other required analyses to implement all Marketing retention initiatives and insure successful execution. 

 

Checks Unlimited is the 2000 and 2002 winner of Colorado Parent Magazine?s Best Large Company for Working Families! Checks Unlimited is also the proud recipient of the Pikes Peak Coalition of Chambers Corporate Diversity award 2002. Checks Unlimited is a great place to work, a very stable company with daily doses of Rocky Mountain fresh air and sunshine, and a relaxed and casual environment! Send your resume today! We recognize a company is only as good as its employees and our total rewards package reflects our commitment to the people we need to succeed. We offer an attractive compensation/benefits package including medical/dental coverage, profit sharing, stock purchase plan, and much more. 

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