Marketing Manager, Customer Retention

Build your career with the fastest growing satellite TV provider in the U.S.  Headquartered Englewood, CO.- Echostar Satellite L.L.C serves over 12 million customers and has over 21,000 employees.

The Marketing Manager position is responsible for developing, documenting, educating, and implementing key initiatives that support our marketing department strategy targeting customer retention and average revenue per subscriber. 

 

Job ResponsibilitiesWill develop, implement, communicate and coordinate marketing tactics within the  organization including our inbound and outbound customer service centers to drive initiatives to increase average revenue per subscriber (ARPU) Act as main liaison between external programming partners to develop and implement new and on-going Customer Service Representatives (CSR) incentives, training and offers for more than 9,000 agents in 10 Customer Service Centers (CSCs) to drive programming package up-sell and acquisition. Support all aspects of beginning and end of life retention initiatives including; initiative  design, testing implementation and reporting. Draft initial project briefs that include business requirements and follow process management and timelines. Develop and drive strategic tests and processes for outbound up-sell telemarketing
including resource and lead management and outbound dialer efficiencies. Perform post-project analyses including on-going review of campaigns, suggestions
for improvement, and relative communication of results. Other special projects as assigned. 

QualificationsBachelor?s degree with a minimum of 5+ years of job related experience in the field of marketing is required, preferably in the telecommunications industry or with a subscription product or service. Required experience in call center operations including Inbound and/or Outbound Telemarketing 
experience.  Experience in development of employee operation training programs. Advance knowledge of Microsoft (MS) in a Windows environment with an in word processing 
(Word), spreadsheet (Excel), and presentation (PowerPoint) software applications is required. Strong partner relationship and communication skills. Able to operate in an environment with changing priorities and the need to respond quickly to situations. Strong analytical skills; excellent project management skills; ability to multi-task; proven  success in leading cross-functional teams. Ability to work under pressure, meet deadlines and manage project details while 
balancing multiple priorities.

Experience5+ years of job related experience in the field of marketing is required, preferably in the 
telecommunications industry or with a subscription product or service.

Skills

Required experience in call center operations including Inbound and/or Outbound Telemarketing experience. Experience in development of employee operation training programs.  Advance knowledge of Microsoft (MS) in a Windows environment with an in word processing (Word), spreadsheet (Excel), and presentation (PowerPoint) software applications is required. Strong partner relationship and communication skills. Able to operate in an environment with changing priorities and the need to respond quickly to situations. Strong analytical skills; excellent project management skills; ability to multi-task; proven success in
leading cross-functional teams. Ability to work under pressure, meet deadlines and manage project details while balancing multiple priorities.