Merchandising Manager

* Understands and implements respective product line marketing strategies through all market channels and vehicles.

*  Reviews product advertising/modules for all print publications within respective product group(s) to ensure the items are presented clearly to the customer in order to maximize the effect of advertising, grow sales, reduce the need for further questions and minimize credits.

*  Works with suppliers, Advertising and Sales, reworking copy, specs, technical information, pix and line art and index entries.  Researches and drives future enhancements based on strategy of product line.

*  Ensures that catalogs meet quality standards and comply with customer expectations.  Performs in-process edits and quality review to ensure consistently high-quality standards.

*  Under Sr. Product Manager guidance, analyzes competitor product offerings to identify potential increases to a product line?s profitability, including: new skus; pricing; and good, better, best product offering.

*  Edits and approves catalog modules/ads in support of New Item Induction.

*  In line with Sr. Product Manager strategy, evaluates MSC pricing relative to competition and recommends pricing and presentation policies.

*  Recommends to Sr. Product Manager potential items/suppliers for SKU expansion opportunities based on existing product performance, consistent with product line strategy.

*  Executes the removal of phase-outs from all printed material.

*  Identifies in conjunction with the Sr. Product Manager and Specialty Catalog Managers item and/or testing opportunities.

*  Responsible for Big Book module sequencing and flow, and page review for respective product lines, consistent with product line strategy.

*  Responsible for formulating field communication for respective product lines, including but not limited to Product and Merchandising Business Guide, MSC Notes, updates as they relate to product lines.

*  Drives and fosters the MSC Culture in the department and throughout the company to ensure unity of vision and fulfillment of MSC?s mission.

Participates in special projects and performs additional duties as required.


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