Research Manager - Marketing Research Company, New York

Research Manager

Dynamic Logic, A Millward Brown Company, is a leading marketing research company with expertise in measuring advertising and marketing effectiveness. Our products and services provide the knowledge to improve advertising performance during each stage of the advertising cycle.

CrossMedia Research? focuses on evaluating the synergies of different media channels and understanding which media combination is most cost effective. AdIndex? uses patent-pending technology to measure the impact of online advertising using traditional brand metrics. MarketNorms?, a syndicated database, is a benchmarking and planning tool. DigitalLink? is an online copy-testing solution that provides diagnostic and evaluative insight into which creative performs best before the campaign goes live.

Dynamic Logic's clients include advertisers, agencies and publishers including Clorox, GlaxoSmithKline, General Motors, Philips, Ogilvy & Mather, OMD/Tribal DDB, J. Walter Thompson, Starcom MediaVest, AOL, ESPN, iVillage, MSN, and Yahoo! among others.

Research Manager Responsibilities include:
? Responsible for research projects, including the consultation on development of online surveys, interpretation of results, and management of research analysts;
? Advise clients on how to improve marketing strategy through application of findings gained through research.

Required skills:
? 4+ years experience in research; traditional media research experience preferred
? Experience with statistical analysis tools a plus (SAS, SPSS)
? Strong project and management skills
? Excellent writing, analysis and presentation skills
? Ability to present results from complex analysis in a format that is easy for non-statisticians to understand and act on
? Solid computer skills in Excel, Word, Power Point, Outlook and the Internet

DYNAMIC LOGIC INC. IS AN EQUAL OPPORTUNITY EMPLOYER. Only qualified candidates will be contacted. No agencies please.

Salary commensurate with experience. Benefits include health insurance and 401k.

SEND RESUME and SALARY REQUIREMENTS TO: recruiting@dynamiclogic.com
E-MAIL SUBJECT LINE: Research Manager - NY