Senior Account Executive (Healthcare)

Harte-Hanks, a leading national Direct Marketing Agency in the Philadelphia area, is seeking an experienced marketing professional.

 

We are looking for a Senior Account Executive - Healthcare (healthcare insurance vertical) with five to seven years of direct marketing experience preferably within the healthcare or insurance industry. This individual will provide project and relationship management support for the development of direct marketing programs for health care clients.  The Senior Account Executive plays a key role in client communication/ interfaces and project management.  The successful candidate will assist in the design and manage the successful execution of acquisition campaigns and activities from concept to completion including the development of creative direction, scheduling, budgeting, segmentation and list/target selection and back-end analysis.

 

In addition candidate will need to meet the following basic job requirements:

 

 QUALIFICATIONS/BASIC JOB REQUIREMENTS

 

  Bachelors Degree in business, marketing, or related field.

  Minimum five years of work experience in the management of client facing marketing projects

  Excellent written and oral communication skills.

  Well-organized and proficient at managing time and multiple project responsibilities.

  Experience in direct marketing channels; direct mail, internet, broadcast, etc. is desired

  Healthcare or insurance industry, is a plus

  Budget management and financial accounting including agency revenue and cost projections

  Good negotiation and problem solving skills

  Experience in implementing multi-faceted marketing plans

 

Harte-Hanks is committed to workplace diversity. MFDV, EOE.

To learn more about Harte-Hanks, visit our website at www.harte-hanks.com.