Sr Specialist, Interactive Marketing Planning

See Yourself At Target Employing more than 270,000 team members in 47 states, we value creativity, diversity and collaboration in all its forms. From stocking our stores' shelves with fantastic products at great prices to a deep commitment to community giving, Target strives for excellence in every area.

Advertising/Marketing

Got some big ideas? Join the team that brings the world-famous Target brand to life.


Purpose

As a Senior Specialist, Interactive Marketing Planning, you will work closely with partners throughout the organization to develop savvy marketing strategies that exceed guest expectations, support the Target merchandise assortment, and drive innovation and differentiation. You will also focus on interactive strategies and planning for clients across all of their initiatives, serving as the single point of contact and liaison between marketing and/or merchandising and the interactive team. Additionally, this position is responsible for ensuring interactive programs are executed on time and on budget.

See Yourself:

INTERACTIVE STRATEGY - Facilitating discovery and documenting high-level interactive strategy briefs that encapsulate and support overall business objectives. During project implementation and ongoing maintenance, ensuring projects meet objectives set forth in the interactive brief.
RELATIONSHIP MARKETING - Effectively interacting with and conducting business with internal partners, sharing appropriate information, and setting clear expectations. Negotiating and holding partners accountable, partnering with manager when needed. Representing the creative, operations, technical, and other Target.com teams as needed in cross-functional meetings.
BUDGET MANAGEMENT - Developing and soliciting approval for estimated project budget. Partnering with project coordinator and creative buyer to execute budget. Monitoring assigned budget and reporting risk.
COMMUNICATION - Effectively presenting strategies, interactive best methods, business objectives, statuses and key decisions within project teams/department, internal partners, and the larger organization, including immediate manager where necessary.
QUALITY/BRAND MANAGER - Ensuring creative and technical outputs pass usability testing, providing a good guest experience, and meeting business objectives. Ensuring that all brand standards, legal compliance and web marketing best practices are reflected in all projects.
PROCESS IMPROVEMENTS - Regularly evaluating and executing improvements in processes and overall information/communication flow. Documenting and training team members on changes.
MANAGE PERFORMANCE - Providing leadership, coaching and assistance to direct reports to ensure a high level of performance.
Job Requirements

Minimum Requirements:

4 year college degree
Minimum five years experience in internet/interactive marketing communications strategy
Expertise in interactive marketing techniques (banner advertising, search, e-mail marketing, etc.) and web functionality
Previous client management experience and proven skills in relationship development, project management, and issue resolution
Proven ability to develop partnerships and collaborate across functions and across business divisions
Comfort with ambiguity
Strong horizontal leadership skills and ability to contribute to a team environment
Understanding of media analysis and competence in building multi-media marketing campaigns
Ability to multi-task and set priorities across a broad range of projects
Ability to identify internal partners and develop processes and procedures that support business goals
Excellent communication to different levels in the organization, with solid presentation skills
Demonstrated ability to lead and motivate cross-functional teams
Ability to manage conflict
Ability to establish and manage a budget
Strong critical thinking skills
Strong negotiation skills
Strong PC skills (MS Office, Outlook, Visio)



See The Rewards

Eligible team members will receive one of the best earnings packages anywhere, including competitive pay, all-around insurance coverage, 401(k), flexible scheduling, training and development and many other perks and benefits. See a place of exciting challenges and rewards. See a place where you'll feel empowered to do something brilliant. See a place filled with creativity and unlimited opportunity. See a place where 'work' could easily be called play. To apply, visit our careers Web site at