Marketing Associate

Citigroup's story is well known - the first financial services company in the United States to bring together banking, insurance, investments and e-commerce, under one-umbrella. Our major brands are Citibank, CitiFinancial, Primerica, and Salomon Smith Barney. Citigroup's 270,000 employees manage 190 million customer accounts across more than 100 countries. As one of the largest financial services companies in the world, Citigroup is diverse and expansive - globally, ethnically and intellectually. We are proud to be recognized as one of the 100 Best Companies for Working Mothers (Working Mother Magazine) and one of the top US Companies for Asians, Blacks and Hispanics (Fortune Magazine). Citigroup is a company for people who want to make a difference, and who thrive in an environment of change, challenge and competition. Citigroup is an Equal Opportunity Employer M/F/D/V.



Position Title: Marketing Associate - Credit Card Products

Responsibilities
Develop full-range of internal and external communications in support of credit card product marketing:  HNW Credit product, Cash Back and Travel Card including:
?Product Marketing Literature, such as brochures and account forms.
?Client Communications, such as letters, talking points for customer service, client presentations.
?Internal Communications, such as articles and sales support materials (e.g. success stories).
?Senior Management Presentations.
?Communications specifically for the HNW card Segment.
?Miscellaneous, employee-related news and information.
?Help review process with Legal, Compliance and the Series 24 to develop appropriate communications which drive business results.
?Coordinate with other business groups and Marketing Communications on content sharing and scheduling.
?Enforce and refine editorial guidelines -- collaborating with Marketing Communications management -- for employee intranet, internal newsletters and other employee communications.
?Edit/review operational notices and related client correspondence to m



Minimum Requirements
?Five to Seven years of communications experience.
?General understanding of financial services industry and brokerage business required; direct financial services experience preferred but not necessary, including credit cards.
?Bachelor degree in marketing, communications or journalism or equivalent professional work experience with demonstrated success.
?Proficient in Microsoft Word and PowerPoint.
?Creative and effective writer capable of producing benefit-driven communications.
?Ability to easily understand technical aspects of products and create simp