Creative Director

Allrecipes.com seeks Creative Director:

 

This senior leader must set the creative direction for the company, provide leadership and feedback to the creative services team and its internal project requestors to produce work that nurtures and develops the brand.  A wide degree of leadership, creativity and latitude is expected to support the various projects.  A fine balance is required to ensure the team creates emotional yet revenue driving creative solutions across a broad base of tactics: the Web site, photography, promotions, copy, banners, landing pages, emails, direct marketing, offline projects such as bookazines and books, and visual design to name a few.

 

*Responsibilities:*

 

*Works closely with the Editor in Chief to create, execute and maintain the visual identity of the brand

* Establish and maintain the creative connection with internal project requestors to meet their expectations

* Coordination of the entire production process from strategy implementation through delivery of final product

* Coordinate the flow and assignment of all projects requested

* Ensure adequate resources to meet deadlines, negotiate and communicate potential trade offs when resources are not available

* Develop, communicate and train creative services team and internal project requestors on the creative process, track and evaluate deliverables

* Manage resource planning to ensure productivity and balanced distribution of projects

* Manage photo shoots from concept to delivery of final products

 

*Qualifications:*

 

* Requires 8 - 10 years of experience

* Must demonstrate a proven track record in developing results-oriented solutions to marketing, product, and promotional challenges both on line and off

* Requires a BA in design, communications or related field

* Strong Internet marketing skills

* Ability to see bigger picture- business acumen

* Be courteous, prompt, and timely and have good attention to detail

* Able to work independently on projects and also collaborate as a strong team member

* Communicate effectively both internally and externally; i.e. check email, forward to appropriate parties and reply timely with priority to editing requests or technical support requests. Please cc sales

* Strong leadership and team building skills

* Provide impeccable customer service; be courteous, prompt, and timely

* Excellent attention to detail, flexible and adaptable to change

* Able to operate under pressure and meet deadlines

* Demonstrate innovation and creativity by continually improving internal processes

* Excellent writing and design skills utilizing:  Quark, Illustrator, Photo Shop

 

 

About Allrecipes:

Founded in 1997, Allrecipes is the proven leader in the online food space. The company has a growing audience of over 6 MM unique visitors each month, 2 million members, and strong relationships with America?s largest consumer packaged goods companies. In addition to advertising revenues, the company also generates revenues through the sales of licensed content, branded products such as cookbooks, and subscription-based products. Allrecipes is owned by Reader?s Digest Association and is located in the SODO area south of downtown Seattle.