Search Engine Advertising Specialist

THE COMPANY

E-site Marketing, located in Bethesda, MD, specializes in creating Internet marketing solutions and websites exclusively for the hospitality industry.  The company's unique approach to building successful online marketing programs combines hospitality expertise, innovative Internet marketing techniques and an emphasis on return on investment.  Customers include world-class hotels, resorts and destinations in the U.S., Canada, Europe, Mexico, Africa, Australia and the Caribbean.

 

POSITION AVAILABLE ? SEARCH ENGINE ADVERTISING SPECIALIST
Search Engine Advertising Specialists are responsible for the development and day to day management of Search Engine Advertising campaigns for a portfolio of clients. We are seeking enthusiastic, hard working individuals majoring in Marketing and/or Management Information Technology with the following skills and qualities:

 

HIGHLIGHTS OF RESPONSIBILITIES
-Duties of an Internet Marketing Specialist are:
-Researching and recommending keyword targets for client?s Search Engine Advertising Program
-Conducting online research
-Providing campaign budget recommendations
-Creative ad copy writing
-Daily maintenance of client campaigns
-Writing monthly progress reports
-Analyzing campaign trends and effectiveness
-Other tasks as necessary

 

REQUIREMENTS
-Ability to produce high-quality work
-Able to follow direction and meet deadlines
-Ability to work as part of a team

 

SKILLS REQUIRED
-Acute attention to detail
-Outstanding copy writing skills
-Strong analytical skills
-Basic understanding of search engine technology
-Proficient in conducting research online
-Working knowledge of Word, Excel, Access, and PowerPoint
-Must be able to multi-task and work in a fast-paced deadline oriented environment
-Motivated and creative with the ability to self-manage
-A team player who enjoys working in a diverse environment
-Hospitality/hotel experience a plus
-Basic knowledge of HTML, Dreamweaver or FrontPage, a plus

 

BENEFITS
-Salary Commensurate with Experience
-401K Benefits
-Life and Disability Insurance
-Healthcare Benefits
-Vacation, Personal and Sick Days

 

HOW TO APPLY
-Submit your resume and cover letter to jobs@esitemarketing.com
-Include Salary Requirements
-No phone calls please