Sr. Online Media Buyer

RealtyTrac? is the leading online marketplace for foreclosure properties, and one of the fastest-growing real estate sites on the Internet. The company publishes the largest and most comprehensive national database of Foreclosure, For-Sale-by-Owner and New Construction properties?with more than 700,000 properties across the country?and provides all the resources that home seekers, investors and real estate agents need to locate, evaluate, buy and sell properties. The third-largest real estate site, RealtyTrac hosts 3 million unique monthly visitors and is the foreclosure data supplier to Yahoo!, AOL and MSN.

 

RealtyTrac currently has a Senior Online Media Buyer available at their Irvine, CA location.  Some of the duties of this full time position include:

 

Managing all aspects of the company's online media strategy and activities including the evaluating, negotiating, purchasing and reporting of online media campaigns.  This position requires that you have a thorough understanding of online media buying (all of CPC, CPM, CPC, Search, e-mail, and Co-reg) and solid experience running list of successful lead and member acquisition programs.

 

The ideal candidate is a self-starter, self-motivated, has a self-learning work approach, solid organizational and analytical skills, ability to take control, excellent written and verbal skills, ability to impart knowledge on various levels.  The candidate will have a deep knowledge of Internet marketing, reporting and a strong focus on driving scale and ROI.  The candidate must possess a roster of contacts at networks and popular media properties to expedite negotiations and transactions.

 

Primary responsibilitiesPlan online media buys and execute them efficiently and cost-effectively. Manage the day-to-day activities to optimize campaigns Prepare and maintain daily optimization reportsEvaluate internet media properties and identify those that match target customers Develop reports through thorough analysis and present results to senior management and incorporate feedback to optimize campaigns. Manage process and organization of campaigns from conception to execution. Experience managing large monthly budgets.

 

Other RequirementsBA or equivalent experience required. 4+ years of online media planning and/or buying experience Experience analyzing marketing data, 2-3 years preferred Maintain and organize all media paperwork and documents Strategically participate during media plan development. Passionate about the Internet and real estate.

 

Located in Irvine, California, RealtyTrac offers a competitive salary and benefits package, along with a casual yet fast-paced work environment. To apply for this position, please click on the link below or send your resume in Word? format only to hr@realtytrac.com . For more information, visit us at www.realtytrac.com.

 

RealtyTrac is an Equal Opportunity Employer.