eBusiness Manager

Job Purpose:

Accomplishes strategic product objectives by identifying, developing and supporting e-commerce channels; monitoring results; increasing sales; maximizing revenues.



Duties:

* Identifies product distribution opportunities by studying strategic objectives for products; collecting information regarding channel sales, account differentiation, sell-through, fulfillment, and profitability; integrating information across channels; optimizing resources; identifying risks and benefits.



* Establishes product distribution opportunities by exploring relationships with resellers, distributors, dealers, retailers, systems integrators, franchisers, and licensees; negotiates contracts.



* Monitors results by developing performance and inventory reporting.



* Satisfies customers by developing satisfaction measures; defining and communicating service expectations to channel partners.



* Meets financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.



* Increases sales by developing and disseminating product information; managing trade show participation; linking customers' experiences; developing advertising programs, including content and graphics, and sales promotions; advocating cross-product integrations and cross selling; implementing push e-mail, outbound, direct mail, and web marketing programs; maintaining product image across channels.



* Improves product opportunities by monitoring competitive products; recommending improvements; monitoring customer service team interaction with customers.



* Maximizes revenues by recommending pricing and marketing definitions; leverage customer databases.



* Protects organization's value by keeping information confidential.



* Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.



* Enhances organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.



Skills/Qualifications:

Product Knowledge, Presentation Skills, Client Relationships, Results Driven, Motivation for Sales, Self-Confidence, Problem Solving, Persuasion, Closing Skills, Strategic Planning, Technical Understanding