Interactive Account Executive

Entercom Radio is the largest radio only company and the third largest broadcaster operating 104 stations in 20 markets and is launching a digital strategy encompassing everything from streaming to interactive websites to podcasting, etc.

 

Job description:

Entercom Radio in Portland, operating seven radio stations, is looking for an Internet Sales pro to sell our portfolio of digital assets and help oversee the execution of these transactions. The ideal candidate is a self-starter with tangible experience in the media/internet industry who can step in and drive the company's revenue generation from new and ongoing interactive projects. This includes the ability to conceive and articulate coherent market positioning, craft presentations, derive valuations for integrated on-air/online programs, identify targets, pitch and close business. Familiarity with online metrics and an ability to glean the killer stats from a page full of analytics is key. Prior experience with an online ad network is a plus. You should be able to express yourself well in email, PowerPoint, Excel and in person.

This position reports to the Director of Business Development in Portland with additional interaction and oversight from the Sr. VP of Digital in Entercom's corporate office.

 

RESPONSIBILITIES:

Prospecting, brainstorming for, and presenting to, new and existing brands/agencies in order to achieve/exceed sales quota

Management of sales execution from soup to nuts, including successful communication with all internal and external stake-holders in the process (sales reps, station web masters, third party ad

networks);

Serve as online account manager to specific clients to drive innovation and success for integrated programs

Execute bullet-proof valuations for nascent online properties

 

JOB SPECIFICATIONS

A minimum of 3-5 years in online media sales/marketing required

College degree

Proven sales track record in the internet world

Media/marketing savvy - brand/agency contacts in the interactive advertising world is a plus

Deep familiarity with PPT, Excel, Word, the English language

Conversant in online advertising (CTR, CPC, CPA), search marketing and mobile marketing (SMS/pSMS/MMS, etc.)

Familiarity with prevailing Internet technologies such as html, streaming media, ad tagging, Flash, podcasting/blogging, RSS, etc. (no coding experience required)

Sales/Negotiation skills

Written precision

 

NO PHONE CALLS PLEASE